Looking to save big this year on a Black Friday Mattress sale? This guide will give you everything you need to know to get the best price for your favorite brand. Check out current Black Friday sales below.
Below, we’ve compiled a list of the best Black Friday mattress deals for 2025. The list below features some of the best-performing and most popular mattress brands we’ve tested to date. You can find reviews on all of these mattresses, as well as 380+ other mattresses we’ve tested, here.
Here is a quick list of deals for the 12 best mattresses for 2025, featuring a variety of mattress types and specialties.
- Winkbed – Best Overall –
$2,570$1,799 - Leesa Sapira – Best Hybrid –
$1,999$1,499 - Saatva Classic – Best Mattress for Side Sleepers –
$2,095$1,799 - Glacier Apex – Best Memory Foam Mattress –
$2,798$1,399 - Brooklyn Bedding Aurora Luxe – Best Value Hybrid –
$2,265$1,398 - Helix Plus Elite – Best Mattress for Heavy People –
$3,748$2,999 - Saatva Latex Hybrid – Best Natural or Organic Mattress –
$2,499$2,199 - Bear Elite Hybrid – Best Memory Foam Hybrid –
$2,305$1,499 - Leesa Original – Best Foam Mattress –
$1,332$999 - Birch – Best Natural / Organic Mattress –
$1,873$1,499 - Plank – Best Firm Mattress –
$749$561 - Nolah Evolution – Best Soft Mattress –
$2,499$1,624
Best Overall
Winkbed
Type: Hybrid
Firmness: Soft (4), Medium-Firm (6), Slightly Firm (7)
The Winkbed is the highest-rated mattress tested to date, considering over 380+ mattresses. It is a 14″ hybrid with a 5.0″ comfort layer. This mattress has deeper sinkage with a moderate level of bounce. Available in three firmness levels, the Winkbed is a great option for a wide range of sleeper profiles and preferences. Sleepers over 250 lbs, can opt for the Winkbed Plus, a specialty version designed specifically for heavier-weighted sleepers.
Best Hybrid
Leesa Sapira
Type: Hybrid
Firmness: Medium-Firm (6)
The Leesa Sapira is our pick for the best hybrid and ranks in the top 2% among all mattresses tested to date. The Sapira has a medium-firm feel, 6 out of 10, and a moderate level of sinkage. The materials on this mattress give the Sapira a very high level of bounce and an active feel. This can be great for couples and sex performance while still maintaining below-average levels of motion transfer.
Best for Side Sleepers
Saatva Classic
Type: Coil
Firmness: Soft (4), Medium-Firm (6), Firm (8)
The Saatva Classic is a coil-on-coil mattress with the 2nd best performance score across all mattresses tested to date (2nd to Winkbed). It is available in three firmness levels and two different firmnesses—11.5″ or 14.5″. In our tests, it had deep sinkage, extremely high bounce, and exceptional pressure relief. For a luxury feel with fantastic cooling, the Saatva Classic takes the cake.
Best Memory Foam
Glacier Apex
Type: Memory Foam Hybrid
Firmness: Medium-Firm (6)
The Glacier Apex is a 14.25″ memory foam hybrid with unmatched performance among all memory foam hybrids. It has moderate sinkage and low levels of bounce. Priced at $1,399, the Apex is 10% less than the average memory foam hybrid, striking an amazing value with low price and high performance. The Apex has a medium-firm feel, 6 out of 10, and contains a 5.0″ comfort layer for excellent pressure relief.
Best For Back Pain
Brooklyn Bedding Aurora Luxe
Type: Hybrid
Firmness: Soft (4), Medium-Firm (6), and Firm (8)
The Brooklyn Bedding Aurora Luxe is a high-performing hybrid that is great at reducing back pain. The Aurora Luxe comes in three firmness levels and has an overall performance score that ranks in the top 6% among all mattresses tested to date. The price is typically 21% above the average price, but if you can catch it on sale, the benefits of the Aurora Luxe (great cooling, fast response, and exceptional pressure relief) make this mattress an attractive choice.
Best for Heavy People
Helix Plus Elite
Type: Plus-Sized
Firmness: Medium-Firm (6)
The Helix Plus Elite is our #1 top pick for a mattress for heavier-weighted sleepers (250 lbs. and up). It is 16″ thick and has an overall score that ranks the mattress within the top 5% of all mattresses tested. The price is over 2X the price of the average plus-sized mattress, but for unmatched comfort and support for heavier sleepers, the Helix Plus Elite is the best mattress we’ve tested to date.
Best Natural & Organic
Saatva Latex Hybrid
Type: Latex Hybrid
Firmness: Medium-Firm (6.5)
The Saatva Latex Hybrid is a 12″ latex hybrid that has an organic latex comfort layer, pocketed coil base, and organic cotton quilted cover. Among natural and organic mattresses, the Saatva Latex Hybrid is the #1 pick. It has minimal sinkage and high levels of bounce, making it an attractive choice for back or stomach sleepers, especially. This mattress is 35% more than the average latex hybrid we’ve tested, but if you can catch a deal, the Saatva Latex Hybrid is a standout buy.
Best Cooling
Bear Elite Hybrid
Type: Memory Foam Hybrid
Firmness: Soft (4.5), Medium-Firm (6), Slightly Firm (7.5)
The Bear Elite Hybrid is a high-performing hybrid mattress that is available in three firmness levels. It has a 5.0″ comfort layer, including copper memory foam and a phase-change cover, giving this mattress exceptional cooling performance. It has moderate sinkage and high levels of bounce, making the Bear an attractive pick for many sleepers looking for exceptionally good cooling and body-contouring hug.
Best Foam
Leesa Original
Type: Foam
Firmness: Medium-Firm (6)
The Leesa is a 10″ all-foam mattress with a price tag that falls under $1,000, 24% less than the average mattress price (considering all mattresses tested to date). The Leesa has a medium-firm feel, 6 out of 10, with moderate sinkage and low levels of bounce. This mattress is a great pick for value sleepers who don’t have complicated needs (ie: moderate weight, no chronic pain, etc.)
Best for Back / Stomach
Birch
Type: Latex Hybrid
Firmness: Slightly Firm (7)
The Birch is an 11″ organic latex hybrid. It has a lower performance than the Saatva Latex Hybrid mentioned above, but also a significantly lower price tag ($700 less than Saatva for a queen mattress). The feel is slightly firm, making it a better option for back or stomach sleepers. It also has extremely high bounce, 56% more than the average mattress, so you’ll want to love to bounce to be a suitable match for the Birch.
Best Firm
Plank
Type: Foam
Firmness: Firm (8) and Extra Firm (9)
The Plank is our #1 top pick if you’re looking for a firm mattress. This mattress has a flippable feel—firm (8) on one side and extra firm (9) on the opposite side. For sleepers who are looking for maximum pushback and minimal sinkage, the Plank can be a good option. The Plank is 16% less expensive than the average foam mattress, and that percentage can rise even more depending on what sales are happening.
Best Soft
Nolah Evolution
Type: Memory Foam Hybrid
Firmness: Soft (4), Medium (5.5), Slightly Firm (7)
The Nolah Evolution is a high-profile 15″ hybrid mattress with a robust 6.0″ comfort layer. This mattress excels in all categories across the board, with the one exception being a lower sex score. But if you’re specifically looking for a memory foam hybrid with a thick profile and 3 available firmness levels, the Evolution is a great buy. Considering all tests, the Nolah Evolution scores in the top 21% of all mattresses tested to date, while also having a below-average price tag.
Best Black Friday Mattress Sales By Brand
| Mattress | Deal | Code |
|---|---|---|
| Amerisleep | Up to $1000 Off Any Mattress | BFCM |
| Avocado | 20% Off Organic Mattresses 20% Off Mattress Toppers 20% Off Pillows 20% Off Bedding + Protectors Up to 50% Off Bedding | No Code Needed |
| Awara | $300 Off Mattresses | No Code Needed |
| Bear | 35% Off Sitewide + Free Sleep Accessories (Pillows, Sheet Set, Mattress Protector) | FRIDAY35 |
| Big Fig | 25% off Sitewide | BFPREVIEW |
| Birch | 27% Off Sitewide | NAPLAB27 |
| Brentwood Home | 15% Off Mattresses | No Code Needed |
| Brooklyn Bedding | 30% Off Sitewide | BFRIDAY30 |
| Casper | Up to 35% Off Mattresses | No Code Needed |
| Diamond | 50% Off or $1000 Off + Free Pillows | No Code Needed |
| Douglas | Free Comfort Bundle with Mattress Purchase (2 Pillows, Sheet Set, Mattress Protector, Pillow Protector) 50% Off All Sheets with Mattress Purchase | No Code Needed |
| Dreamfoam | 30% Off Sitewide | BFRIDAY30 |
| DreamCloud | Up To 50% Off Mattresses | DCFLASH50 |
| EGOHome | Extra 15% Off Select Mattresses | EARLYBF |
| Emma (CA) | Extra 15% Off Queen + King Sizes | No Code Needed |
| GhostBed | 25% Off Sitewide + Free Massaging Neck Pillow | BF25 |
| Glacier | Up to 60% Off Select Products | No Code Needed |
| Helix | 27% Off Sitewide | NAPLAB27 |
| Layla | Up to 74% off Accessories with Mattress Purchase + 2 Free Pillows | No Code Needed |
| Leesa | 25% Off Mattresses 25% Off Bedding 25% Off Bases 15% Off Kids’ Mattresses Up to 30% Off Adjustable Pro Bundle + Adjustable Bundle | No Code Needed |
| Loom & Leaf | $300 Off Orders of $1,000 or More | No Code Needed |
| Lull | 60% Off All Mattresses 60% Off Pillows with Mattress Purchase | No Code Needed |
| Lytton | $300 Off Mattresses | No Code Needed |
| Naturepedic | 20% Off Sitewide + Freee Gifts | No Code Needed |
| Nectar | Up to 50% Off Mattresses + 66% Off Bundles | NECTAR50 |
| Nest Bedding | 25% Off + Free LRE (Lifetime Renewal Exchange) | No Code Needed |
| Nolah | 35% Off Mattresses | No Code Needed |
| Novosbed | No Deals Listed | No Code Needed |
| Plank | 30% Off Sitewide | BFRIDAY30 |
| Polysleep | 30% Off Sitewide | NAPLAB |
| Purple | Up to $500 Off Mattress + Base Up to $300 Off Adjustable Bases 20% Off Bedding + Cushions 25% Off Pillows | No Code Needed |
| RV Mattress | 30% Off Sitewide | BFRIDAY30 |
| Saatva | $300 Off Orders of $1,000 or More | No Code Needed |
| Siena | Up to 60% Off Mattresses | No Code Needed |
| Sleep EZ | $500 Off Mattresses + 2 Free Pillows BOGO Half-Off Pillows 20% Off Latex Toppers | No Code Needed |
| Spindle | Up to $600 Off Mattresses | No Code Needed |
| Tempurpedic | Up to $500 Off Select Adjustable Mattress Sets | No Code Needed |
| Tiami | 40% Off the Tiami Mattress | No Code Needed |
| Titan | 30% Off Sitewide | BFRIDAY30 |
| Vaya | $300 Off Mattresses | VAYA300 |
| Winkbed | $300 Off Mattresses | SLEEP300 |
| Zoma | 30% Off Mattresses | SLEEP30 |
Black Friday FAQs
Below are a few top-asked questions regarding Black Friday and mattress shopping tips around the holiday.
When is Black Friday 2025?
Black Friday falls on the Friday after Thanksgiving, the third Friday in November. Sales can start as early as November 1st and typically extend through the end of the month.
Additionally, the Monday immediately following Black Friday is called Cyber Monday, when many online retailers may offer additional sales or incentives to encourage shoppers to make purchases they may otherwise not have finalized on Black Friday.
Is Black Friday a good time to buy a mattress?
Yes. Black Friday and the weeks surrounding the holiday are a great time to buy a mattress. Historically, the sales prices offered around this holiday are among the best offered throughout the year.
